Our aims are:

To encourage and promote football, sport and healthy leisure activities among lesbians, gay men, bisexuals and trans people and others (hereafter referred to as LGBT+) regardless of race, religion, sex, age, physical ability or disability.

To help build at both local and national levels an LGBT+ football and sports community, linking individuals, organisations, clubs, and associations engaged in football/sport, ensuring effective communication.

To raise awareness about equality, inclusion and diversity (EID) combat all discrimination and HBT bullying/abuse in football/sport, and partner with other initiatives and organisations.

To promote effective LGBT+ engagement and representation in mainstream football/sport/leisure activities and encourage LGBT+ involvement/participation/volunteering in the wider sporting community from elite to grassroots.

In pursuit of these aims Just A Ball Game? will promote equal opportunities and encourage gender parity.