About 4global
4global is shaping the future of sport with a vision of being the number one trusted adviser within the sector. Operating at the heart of the sports industry, 4global delivers competitive advantage to clients by empowering them with expert advice and intelligence.

Our team of industry-leading specialists provide a suite of high-quality services across the sector at local, national and international levels. Based in London, we also have a global presence through a network of offices across the world, notably in South America, Turkey and Australia

Our services
4global helps its clients get more people active and shape the future of sport. We use our experience, evidence-based advice, new technologies and insight to empower our clients. 

Data Analytics and Insight
We provide the evidence and insight that underpins investment into facilities and participation, using data from across the sport and physical activity industry.

Our team of data scientists, statisticians and Geographic Information System (GIS) specialists use a range of modelling techniques, processes and algorithms to bring raw data to life and provide organisations with actionable insight. We use market leading tools to present outputs in dynamic and engaging ways, allowing organisation to interrogate data on an ongoing basis.

We work with a wide range of UK-based and international organisations, from leisure operators to national governing bodies, national funding bodies and professional services organisations, providing insight that has not previously been available in the sector.

Strategic Planning and Feasibility Studies
We support our clients with their strategic planning, investment strategies to secure funding from government agencies, feasibility studies, options appraisals and economic impact assessments for a range of clients including Governments, National Governing Bodies/Federations, Local Authorities and Leisure Operators.

Major Sporting Events
We help major event rights holders, host cities and organisers to plan, bid for and deliver sporting events in a more effective manner, maximising the legacy benefits to all stakeholders.

We offer a mix of strategic and technical expertise that spans the whole life-cycle of major sporting events providing bespoke solutions for the unique requirements of each client.

4global has been involved in the successful delivery of major sporting events including Olympic, Paralympic and Commonwealth Games as well as numerous high-profile single sport events since 2000.